Essential Client Acquisition

Most creators can't qualify

Personal brands get lost in vanity metrics
Chasing likes, follows and impressions
Confusing brand with business
Prioritizing growth over profit
Afraid to reach out
They waste...

  • Time

  • Money

  • Energy

  • Attention

On LOW LEVERAGE activities


Focus on the essential

done for you client acquisition

We focus ONLY on activities that get you clients.
With tailored solutions to your unique circumstances we bring you fully qualified clients on demand while establishing your brand authority and growth at the speed you choose.

Better quality leads

We attract the RIGHT prospects using inbound content strategies that attract buyers - not random followers.

Better qualified clients

We specialize in qualifying prospects properly so they're juiced and ready to invest when we book your appointments.

Better client retention

Get expert guidance from 6 figure founders to help you with offer structures that enable superior client retention and brand loyalty that amplifies client LTV.


How you actually get clients on X

magnetic buyer content

Together we create content strategies that attracts buyers - bringing you floods of high quality leads. Many ghostwriters aim for impressions and vanity metrics. This bleeds valuable resources better used serving your clients. You need to include authority based buyer content within your strategy.


Outreach that qualifies clients

We work with 6 figure founders and experts in client acquisition and AI that dig deep into clients pain points and problems that only you can solve. Your leads will be juiced for appointments and primed to invest. Few do this properly in the X space. Everyone is afraid of outreach and don't know how to qualify leads. This is our specialty.


offers that increase client retention

Our SOP's and qualification models bring you only the highest quality solution-aware prospects to your business. Saving you countless hours of wasted conversations, low status content and frivolous engagement. This gives you valuable time to deliver a superior client experience while positioning you as an authority.


the poor invest in distractions. the rich invest in themselves

We only work with brands who are serious about growing their business

essential acquisition roadmap

How we bring you 5-10 qualfied appointments per month and help you with strategic inbound content that converts followers into clients

Stop wasting resources on the non essentials

If you're doing nothing about client aquisition on X you're LOSING time, money and clients daily.Your business will starve if you don't focus purely on client acquisition and experience.That means both inbound buyer content and outbound acquisition strategies.We can fix that for you.

  • Get clients

  • Keep clients

  • Fix your content

  • Grow your business

  • Build a profitable brand


© jamiekmillar All rights reserved.

You are a lighthouse keeper.
The lighthouse is your brand.
The radio waves are your content.
The light beams are your outreach.
The ships about to crash into the rocks are your clients.
Your service guides them away from danger towards their goal.

Essential Client Acquisition is...

Taking action on the ESSENTIAL tasks that get you clientsThis ensures the fastest route to your success.

The ESSENTIALS to building a thriving client-based business are:

  • STRATEGIC engagement

  • REACHING OUT to prospects by DM

  • ATTRACTING clients via buyer content

  • QUALIFYING prospects before pitching

  • POSITIONING you as the BEST solution to their problems

  • APPOINTMENTS with qualified prospects who need your solution

  • TACTICAL OFFERS tailored to individual clients and business needs

The NON ESSENTIALS that drain your time and resources are:

  • Posting for likes and impressions

  • Mistaking brand for business

  • Meaningless engagement

  • Fears of reaching out

  • One size fits all offers

  • Trying to go viral

How we work together

STEP 1: TRIAGE CALL: We create a client avatar of your ICP. Who do they follow? What are their goals? What problems do you solve for them?STEP 2 : ONBOARDING CALL: We create a content strategy for you that positions you as the obvious solution.STEP 3: OUTREACH: We conduct warm and cold DM strategies targeting your ICP.STEP 4: QUALIFY LEADS: We qualify leads for you in the DM's and get a time commitment from them before booking their call.STEP 5: APPOINTMENT SETTING: We book appointments for you with solution aware prospects.STEP 6: CLOSING: You make a tactical offer based on their individual needs, get paid and onboard clients with your own process.STEP 7: GOAL ACHIEVED: We keep booking your ready-to-buy clients until your reach your desired goal. You establish an authoritive brand.

DELIVERABLES

  • Buyer content and engagement strategy call

  • 10 new prospect DM’s sent per day

  • Client qualification and follow ups

  • 5-10 appointments per month

  • Weekly updates

Return on Investment

We bring you 5-10 qualified appointments per month.This equates to $5k - $10k in revenue for a £1k product or service.RISK REVERSALIf we don’t bring you a minimum of 5 booked appointments within 30 days we will work for free until we do.

Why essential acquisition?We use the term essentialism in respect of how Greg McKeown uses the word.Greg’s essentialist philosophy is “The disciplined pursuit of less” which means to pursue less of the non essential.The Essentialist deliberately distinguishes the vital few from the trivial manyThe non essentials are the things, people, actions, habits and distractions that are preventing you achieving your goal.With personal brands this looks like...No clarity
Chasing virality
Low status engagement
Chasing likes and impressions
Fears about reaching out to prospects
Limiting beliefs about your inherent value
Confusing brand identity with actual business
The removal of these distractions enables you to pursue the highest leverage actions that align with your goal.We pursue the essential actions of client acquisition on your behalf so you can focus on achieving your goal of growing a thriving client focused business.